So for the last few days on social media I saw the tease and the launch of Glossier’s newest product, WOWDER. What is a wowder? Here’s what the brand says:
The powders you know mask skin’s texture with a 2-D effect and sop up oil into a cakey film that settles into fine lines. Wowder isn’t just skin-colored dust, so set your expectations high: it cuts shine, sets makeup, and blurs the appearance of pores. It’s the airiest formula possible, developed right alongside the suspiciously soft, perfectly dense Wowder Brush for targeted application. Together they leave skin with a glowy matte-not-flat finish—with zero white chalkiness, even under bright flash. In three adaptable shades, with pigment levels high enough to help Wowder go undetected on skin but not affect your skin tone.
As soon as it launched, I had to purchase it. I wanted to give you guys an honest review and first impressions of how I felt about this product, what color worked best on my skin and if you should get one too. Check out the video above and if you need more facts about wowder, here’s more deets from Glossier.
HOW TO USE
Dip into Wowder, swirl around the inner edge, and lightly tap off excess. Buff into skin, concentrating on areas with unwanted shine. Sweep lightly all over skin to set makeup.
Ultrasoft Synthetic Bristles High-grade, high-resistance, perfect diameter, and 100% cruelty free—no animals were harmed during the making of this brush.
Anodized Aluminium Handle In the short length preferred by pros: easy to use, easy to travel with, and a flat base so it can stand alone.
Pink Travel PouchTo keep your Wowder Brush clean and protected.
100% synthetic fibers, vegan, cruelty free